| PRESS | ||||||
| OFFERING THE FINEST PR0DUCTS, SERVICE AND INSTALLATION.
The old adage that you get what you pay for is especially true for a longterm investment in floor covering for your home. No one understands this more than Steve Haber, the dynamic owner of G. Fried Flooring, one of the largest sellers of retail and commercial carpeting, ceramic tile, wood and laminate in the area. "We make shopping for floor covering a pleasant experience," says Haber, who was a finalist in the Sarasota Chamber of Commerce Small Business Owner of the Year Award. "We offer the right product in the right color to make our customer's homes or offices look beautiful. After all, floor covering is one purchase that you can't change your mind about after it's installed. Customers have to live with their selection for many years." Haber believes that G. Fried Flooring's success is due to the company's ability to deliver on its promise: great service, great installation and competitive pricing. And he can prove it-business is up again from the previous year. "We stand by our quality and our workmanship," says Haber. "G. Fried has been in the same location with the same name and same owner year after year." Many potential customers have the false perception that the stores beautiful showroom means that carpeting and flooring aren't affordable, yet Haber invites anyone to check his store's pricing with other retailers in town. He also credits G. Fried's success to his exceptional staff, which includes both experienced retail sales professionals with an eye for color, and topnotch flooring installers, all of whom have earned the distinction of CFl or certified flooring installers, and most of whom are Karastan certified. The credentials are a mark of quality and mean that the individuals have participated in rigorous training to learn the skills necessary to fit the flooring perfectly-without wrinkles, tears, unsightly seams or other hazards common to poor installation. Haber considers installation to be almost an art form and likes to make the comparison between certified flooring professionals and top-quality auto mechanics. "Most people are reassured when they take their car to a GM-certified mechanic, " he explains. "We offer our customers that same sense of security and peace of mind." Real Estate & Design Honor Roll 2001 |
||||||
|
OPEN DAILY 9 to 7
|
